General Website Design and Development

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Old 07-28-2012
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Default SEO and page ranking
I can say I am quite new at learning SEO and already I am very lost in trying to get my page ranking up more. Has anyone learned any tips or tricks to get Google or any of the other sites to get your page rank off of zero and up in the rankings? I put fresh content on it daily but am thinking maybe I do not have enough keywords or tags on my site or something else is not right. Anyone else run into this and how did you improve your ranking? I have been reading everything that has been posted but I guess I am just overlooking the right key to getting it right. Thanks.
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Old 07-29-2012
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Default Re: SEO and page ranking
I have been researching SEO as well. I am reading Alice Seba & Kelly McCausey truth about traffic ebook and there is alot of great information there.
http://www.truthabouttraffic.com/truth
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Old 07-29-2012
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Default Re: SEO and page ranking
There are a few key things that are critical to SEO on your website.

Do you have blog? Write fresh content on a consistent basis. Once a week or so - but be consistent. Don't write 20 blogs one week and then wait two weeks and write only a couple. Better to do a blog only a couple of times a month, consistently, than to slam and then drop.

Be careful not to "keyword stuff." I mention this because you said you think you might need more keywords. Having the right keywords and use thereof is, overall and while important, is a pretty small piece of the pie. Using your keywords too much will have the opposite effect and in some cases get people unindexed altogether.

One of the biggest parts of the pie, and one of the biggest ways to improve SEO is through creating backlinks. Google wants to see a popularity factor. It wants to see that people are interested in what is happening at your site - and backlinks and blog comments lets them know that. You will want to do this through a variety of ways - and it will seem overwhelming at first - but set up a system and have your checklists and procedures in place and it will become a cinch very soon. Be sure to always be analyzing results.

The other big piece of the pie with regard to what makes up SEO is longevity. The longer you have your domain registered, the more reputable you appear, and so better results. When you register your domain they recommend registering it for at least 2 years. 3+ is better because it shows Google you are not fly-by-night.

Look at websites like SEOMoz for more details. Google - as facebook and others - change their criteria and rules alot and SEOMoz is great at keeping up with it - and they seem to be the premier resource and authority that everyone should have in their arsenal.

@ April - I don't know if you noticed or not that the information in the link you provided is quite old and so while some of it is probably good information, it may not apply. What it was like 4 - 8 years ago has likely changed a lot. I don't mean to call you out - and I do that often where I find something and then after spending a lot of time reading and researching I then notice that the information may be outdated, simply because of the copyright, so I hope you don't feel I'm picking on you at all.

Hope this helps.
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Old 07-30-2012
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Default Re: SEO and page ranking
Thank you both for the input. I will check into backlinks and see what turns out from that. Still learning the ups and downs to this and SEO is very overwhelming for someone who has not dealt with it before. I appreciate the assistance.
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Old 07-30-2012
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Default Re: SEO and page ranking
Pam has given great advice including SEOmoz. You state that you have fresh content daily which I am assuming is a blog. Do you have social sharing capabilities and are you feeding these articles to social media sites?

My all new favorite (and easy to use) app for feeding is dlvr.it. I am not sure what platform you use for your website however if you are a WP user there are some great plugins for social sharing.
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Old 08-01-2012
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Default Re: SEO and page ranking
A great way for backlinks is through fiverr. Not sure if you are using. Also warrior forum has a TON of plugins that you can buy that will help with SEO and with auto backlinks. They pricing is usually pretty reasonable. They are an internet Marketing forum so these are very hot topics and what is nice is no one hassles you when you ask for your money back. I would definitely recommend them both. If you have any questions- let me know!
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Old 08-01-2012
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Default Re: SEO and page ranking
Be careful of the backlinks that you buy on fiverr, or anywhere else. Google is starting to penalize what they consider low quality backlinks. As you are getting started, I would make sure to write good, unique content regularly. Encourage comments on your blogposts and respond to every one you get. You want your blog to be a social place because now Google is pushing for sites to be more social to prove that they are worthy of their place in the search engines.

And I would be involved in social media as well. Have a twitter page where you tweet about your posts AND about other related sites that you find interesting. Have a page on Facebook and try to build a following there.

If you have videos, then a youtube channel is great. You can add a short video to each (or some) of your posts. You can either make the video yourself using a program like animoto.com, which I think is still free for videos under 30 seconds, or you can pay $5 for someone to make a video for you on fiverr (you'd be surprised by the quality video that you can get for $5!).
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Old 08-02-2012
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Default Re: SEO and page ranking
I totally support what Andrew is saying. Anytime you buy or somehow look to get backlinks that are not organic - it can actually harm you a lot more. Good quality backlinks that Google will like and reward you for, over time will be ones where people are actually reading your information and either looking for more about you by clicking on your link, buying something from you or signing up from an offsite location for your giveaways, and so forth.

If you are going to spend money on anything at fivrr and such spend it on having content written for you, if that's not your thing, and then on plug-ins and on copyscape so you can make sure what they wrote for you in original content.
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