"Include product/service keywords in your local business listing title. According to industry research, the highest-ranking businesses on search engines have some variation of their top keywords in their listing title (e.g. plumbing, gardening, towing, etc.). This helps customers find your business more easily on search engines (especially if your business name does not spell out what you provide). "

The above statement was in something I received relating to SEO. Maybe I'm just really dense, but what's the difference between your business name and your listing title? I thought your business name WAS your listing title. What exactly is a listing title?



Thanks!

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Pam Deyerle - Transcriptionist in Richmond, Virginia
The Perfect Word Transcription Service

I would assume they mean, for instance:

The Perfect Word - Transcribing Services

So your business name plus keyword (obviously whatever your keywords are!)

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Bridie's Typing Services
Celebrating 10 years in biz

Thanks Bridie. I thought the listing had to be the same as your business name with nothing added--duh. I did do it this way on Google Places though---I just checked. But didn't do it on other listings.

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Pam Deyerle - Transcriptionist in Richmond, Virginia
The Perfect Word Transcription Service

Business name is company entity name like my co. is Your Wall Street Office and listing title means the title that you used for listing your business name/company/website online anywhere with the use of appropriate keywords. Like i have used for my website Virtual office services and space in Wall Street, NYC.

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Virtual Office Space | Virtual Office Service