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#1 (permalink)   03-31-2012 PracticalPanda New Member   Join Date: Mar 2012 Location: Sunderland, UK Posts: 9 Critique my PR please? Anyone care to comment on my press release before I send it off to a couple of local newspapers please? I'm starting trading on Friday so will be sending it then. Thanks PRACTICAL PANDA IS READY TO TAME YOUR ‘TO DO’ LIST Businesswoman Emily Gettins has launched a new Virtual Assistance company in Sunderland this week with the aim of helping local businesses to beat the credit crunch and fulfil their potential. Practical Panda is offering a range of services, from administration and customer care to purchasing, social networking and lifestyle management. The aim is to provide these services to small businesses who either can’t afford to pay someone to do the tasks full-time or who require one-off assistance. This enables the customer to focus on other areas of their business and spend more time on chargeable work for the own client base. As Emily works from her own premises, it means her customers do not need any additional space or equipment to be able to utilise the services of a professional administrator. Emily said ‘After speaking to a lot of self-employed friends, it appeared that most of them either did not have either the time or experience to complete a lot of administration related tasks but generally could not afford or did not require a full-time employee bearing in mind the costs and commitments that accompany that. By using a Virtual Assistant, they can increase productivity but save on holiday and sick pay, PAYE, equipment costs as well as not being tied into long contracts which are notoriously difficult to get out of. The service we offer is completely bespoke and allows the customer to tailor the services to their requirements exactly. They are accessing the skills of someone experienced in sales, customer service and administration among other things at a fraction of the cost of employing somebody full time to complete the role.’ For more information go to www.practicalpanda.co.uk