Newsletters and Email Marketing

Newsletter and email marketing information and resources for virtual assistants and their clients.

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Old 01-17-2008
Maria Maria is offline
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Hello

I recently heard the term "email list" I am confused as to what this is. Has anyone heard of this. What is it? and How does it work?

Thanks
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Old 01-17-2008
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virtual writing virtual writing is offline
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Default Re: Email lists
Maria - Not sure what context you were looking at, but to me, email list simply means the list of contacts you have for any particular purpose ... like your email list of prospects, your one for friends, etc.
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Old 01-17-2008
Modern Marketing Support Modern Marketing Support is offline
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Default Re: Email lists
Hi Maria,

The term "email list" is also used in email marketing. Your list can be opt-in from a sign up newsletter on your website or it can be rented or bought. There are ramifications for buying and renting email lists for email marketing purposes. There are whole issues around that.

HTH.
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Old 01-17-2008
Maria Maria is offline
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Default Re: Email lists
Hi Mary & Shari

Thank you for replying to my message. I was researching this more and found this link
http://en.wikipedia.org/wiki/Electronic_mailing_list
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Old 01-17-2008
Modern Marketing Support Modern Marketing Support is offline
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Default Re: Email lists
Ohhhhhh. I see. It's a software program that sends email for you. So, if you sign up for a newsletter, the program (like Listserv) will send the newsletter to all of the people on the list (the recipients).
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