I just saw this come through my Twitter stream via Social Media Today and thought it might be useful info for my fellow VAs.

Is anyone else using webinars in your virtual assistant business either as a service or as a way to introduce new and potential clients to your practice?

7 Tips for Webinar Success

According to CMI’s newly released 2012 B2B content marketing study, marketers give webinars the second highest effectiveness rating as a content marketing tactic.

Why, then, do only 46 percent of marketers use them? They are, after all, another great way to showcase your quality content and position yourself as a thought leader in your marketplace. Perhaps webinars are underutilized because, from planning content to getting attendees, you’ve got a lot of hurdles to jump through and the last thing you want is to feel like you just hosted a party and no one showed up.

Read the full article here.

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