Hello everyone

I'm just a little confused.

First press releases - Who do I send them out to. How do I find the mail addresses. Do I need a direct mail program to send them out.

Second newsletters - Does everyone make up their own content. Do you use other content and say that you used other content.

I hope I clarified these ok. I'm just a little overwhelmed with all the information that is out there.

Thank you,

Hi Maria,
Not to worry, it can be overwhelming when you have everything to do 'all at once' but you've got all the resources you need right here

For press releases - check here in our industry directory http://www.virtualassistantforums.co...ss_Submission/
for numerous sites you can submit your press release to for free. You'll just need to create accounts at each site you wish to use for submissions. (Also if you go back through and read old threads in this section [marketing] you'll find some discussions about press release sites, which are best/preferred, etc.)

As to newsletters - I, and my clients, always ALWAYS write our own original content. I cannot stress enough how important it is that the majority of your website, newsletter, marketing material - whatever it is, be your words, your philosophy, your writing.
It's definitely OK to reference other articles, quote or paraphrase them, even print them or link to them if allowed by the original author but my own suggestion is that the bigger percentage of your newsletter should be your own content or content authored by someone specifically for you.

I hope the info helps!

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Your own content is very important but if you need a boost you can hire a copywriter. Google PR submission sites and you'll find tons.