Originally Posted by njusr
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Does anyone know how to make a flash website SEO compatible, without changing the whole entire site??
Thanks for all the advice-I really appreciate that! I prefer not to switch my whole website, but I am hoping to somehow incorporate the flash and the SEO world into one.
Thank you!
~ Rhonda
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Hi Rhonda,
Unfortunately at this time, flash cannot be search engine friendly because the search engines can't read flash. If they can't read flash they can't index your site properly because they don't know what it's about.
I don't blame you for not wanting to redo your site. You don't have to. You can leave it as is. There are thousands of websites that are done in flash for various reasons. It's just "better" to have a text based website rather than a flash based website. It just means you might need to work harder at marketing your business over someone who doesn't have a flash based website. This is because websites not done in flash can easily be optimized for search engines. When a prospective client searches for, let's say, "virtual assistant" in the search engine the websites that will be shown to that person will be the websites that have been indexed by the search engines. Therefore, since search engines can't read flash, they cannot return your website high enough in the search results pages based on keyword search. In this way, a flash site is a hinderance to the owner.
However, you can optimize your flash website with title tags and that may help you get found. But, you'll still be at the bottom of the heap when it comes to ranking high in Google. (and since Google is the most used search engine it's the one we should pay particular attention to ranking for)
If you aren't able to redo your website right now, then leave it as it is. The truth is that we all redo our websites eventually and when the time comes for you to redo yours you might want to consider doing it without flash.
At any rate, do your best to get your name out there and spend a lot of time driving traffic to your website through other means besides keyword search. You can drive traffic to your site by writing articles, blogging, commenting on other blogs, PPC ads, social networking etc.