I put together a list for my client since she helped me pay for it and I thought I would share some of it here too...Of course on her copy I let her know the items I could do for her!
Always have more than one email address at your Linked In Profile. The unique field used for indexing all the profiles at Linked In is the primary email account. You must always have an active email account with Linked In. If you have job turn over and no longer have access to the account Linked In can regain you access if they can confirm you are who you way you are by sending an email to your alternate email address. Good to know for those of use in Jobland!
Interesting facts: (1) All 500 of Fortune 500 companies have at least one executive officer at Linked In. (2) There are more than 1.7 million Sr. Executives at Linked In.
Adjust the URL of your profile. Basically, change the URL to your name. The default is some obscure number! This is what allows your Linked In profile to come up when someone Googles for you.
Get the Linked In Outlook toolbar. Shoot! I don’t even know where to start with this one! It does so many cool things! Grab for one…you highlight all the contact info in an email, click Grab and an Outlook contact card is automatically created feeding in all the info you highlighted! It also comes with a wizard which will create a connection between Linked In and Outlook. It will compare all your Outlook contacts to everyone with a profile at Linked In. Then you have the option to go through the matches and send invitations. There are many other things it does but I can’t get them all in here!
Don’t add people to your connections that you don’t personally know well enough to recommend to someone if they request it. Example: If Sally sees that John is connected to Matt who has a personal chef in his connections and she requests an introduction. The way the system is intended to work is John would introduce Sally to Matt by saying, “Hey Matt – Sally is a member of my discussion group at church. We’ve been friends for several years and I’d like to introduce you two.” Once introduced to John Sally could request an introduction to Matt’s personal chef. What will John say to Matt about Sally if he doesn’t really know who she is or what she stand for?
Keep your connections around the 175 level. Studies show that people can’t have recollection of more than 200 people at any given time. The US Military limits all direct report relationships (squadron size) to no more than 150. That being said, you aren’t really utilizing your connections if you have more than 200. Many people at Linked In have more but they are truly collectors of connections not utilizers of the system.
Answer questions to establish your expertise. This is one of my favorites. I attended a whole session on this. From your profile click on Answers. Choose the applicable categories for you and scan the questions. Individuals who posed the question have the option to choose the #1 answer. If your answer is chosen as #1 it gains you expertise points.
The system is all about reciprocity. You should make it a goal to write at least ONE recommendation a week for your customers and/or clients. Not only does this strengthen your connections but it builds your credibility.
No reason to have more than the free profile if you don’t spend more than 20-30 minutes a day on Linked In. You won’t realize the intended benefits and the investment won’t be worth while. The upper levels expand your searching capabilities.
I still don't consider myself an expert by any means; however, I'm farther along than I was! :p AND - the event pretty much paid for itself! Besides one of my clients paying for half I also won a door prize for a free night stay at a local hotel! Oh - as a side note I made some really good connections too.
Make it a great day!
__________________ Sundi D. Hayes
Chief Virtual Officer - My Office Zilla www.myofficezilla.com
Re: Some of what I learned at the Linked In KC Event
Wow Sundi - I had no idea the local LinkedIn events would reap such great informational benefits. It sounds like you not only learned a lot but met some great contacts!
Thank you for taking the time to share what you learned with us
__________________
Create a welcome packet for new clients with this guide and free templates!
(Available in PDF and Kindle versions)
Oh - as a side note I made some really good connections too. 
Re: Some of what I learned at the Linked In KC Event
Linear Mode
