Social Media Marketing

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Old 07-23-2010
amylynn's Avatar
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Company name: Porter Office Solutions
 
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Question FB ?
Just wondering if there is a spot on FB to track info on fans, such as where the most people are looking from, what times are busiest, stuff like that? I have poked around but cant find anything, but sometimes its right in front of your face!
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Old 07-23-2010
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Default Re: FB ?
In the left hand column of your FB page, there is a section called Insights. If you click on See All, you will see the information.
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Old 07-25-2010
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Default Re: FB ?
Facebook's Insights data can provide some of this information. Just go to http://facebook.com/insights and data will come come for any pages that you admin. It will give you demographic information about your fans, the country, state and city they come from, gender, etc. But it will only give you aggregate info. It doesn't give you a breakdown by fan.

You can also download demographic and interaction data into excel to look at it by date. The Interaction data can be very interesting so you can determine what types of content your fans like and don't like by seeing how much they interacted with your post that day or how many page views you received that day. Track your overall engagement score to see how your doing on engagement. Increased engagement can increase your Edgerank score which relates to how often or if your page will show up in your Fan's Newsfeed.

You won't get time of day or where they are coming from with Insights data. You can however add Google Analytics to any custom pages or to your Wall. This post will tell you how: http://www.socialmediaexaminer.com/h...book-fan-page/
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Old 07-26-2010
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Default Re: FB ?
Great. Thank you for the info ladies!
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