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Fabulous that your business is expanding. In addition to creating a press kit for your site, I recommend that you contact the local media and tie your changed business model to growth of a new economy -- or being an example of how a small business can grow even though there are rough -- which...

Just to add some history on the progression of use of the term virtual assistant, after Stacy launched her training program, and others jumped on the bandwagon, the term virtual assistant began picking up steam in the late 1990s and VA associations/groups formed. Our problem, however, was...

Re: VACOC - Any thoughts on the VACOC? (Virtual Assistant Chamber of Commerce) Just to add some history on the progression of use of the term virtual assistant, after Stacy launched her training program, and others jumped on the bandwagon, the term virtual assistant began picking up steam in...

Hi Marlene, Does Timeline reflect the brand you want to project throughout your business ownership? Are you considering it just because it's "catchy" or because it represents you and connects with your brand identity? I inquire because I just gave a presentation on Branding yesterday to a...

Hi, Since you mention "hive of activity", you may want to include that (or some connection to a hive) in your tag line -- which can be broad enough to cover working on the net and still cover your concept of connecting with bees. Just thoughts,

Hi, Our company works with medical organizations, providing transcription and data coding services. These services are highly needed, but frankly, unless you have a wealth of experience and great track record (which I'm sure you do), the medical industry does not traditionally want to pay for...

Re: Want to join IVAA but don't have money Hi all, I am also an IVAA member and active participant. They offer a lot of benefits and when you are financially able, joining would be a worthwhile investment. In the interim, there are some great free forums with fabulous benefits (VAF being...

Wow, my first marketing campaign was so long ago, I don't even remember it.:) And, with today's technology, some of the things I did do may not even apply. I would suggest an "indirect" but effective marketing strategy, and that is getting "Advocates", and let them help you get clients. This...

No, I do not include pricing on my website. I want the client to "make the call", to obtain information. In addition, it will allow me to have interaction with the prospect, often times it helps them make that final decision. However, I also have a Needs Analysis on my site -- which gives...

Thanks for the clarification. My concern is, frankly, that with active promotion of Virtual Assistants Week other than for dates already recognized as Virtual Assistants Week (and one the industry as a whole has worked hard to promote), will confuse people -- it's a branding thing -- ...

Hello everyone, I wasn't sure where to post this, so since it's relating to marketing the VA industry, I figured this a good place. I noticed that there will be an event called Virtual Assistants Week, this month and Virtual Assistants Forums is a sponsor. I'm not sure if everyone is...

Hi, My social networking links are as follows: Twitter - http://www.twitter.com/24hoursecretary LinkedIn - http://www.linkedin.com/in/sharonbwilliams Facebook - http://www.facebook.com/profile.php?id=689328364 Let's connect and share information. Yours,

Re: 12/2008 Interview with Deirdre Shockley of Deirdre's Virtual Office Hi Deirdre, I'm so happy to hear of your business growth. And, I'm pleased that you got so much out of the Online International Virtual Assistants Convention. I look forward to hearing about your continued growth and your...

Hi, It's unfortunate that a new VA didn't know that plagiarizing someone's content is not professional. However, quite frankly, many veteran VAs act like they are unaware and if they are, don't care and claim ignorance when approached. In the Core Competencies for Emerging VAs document...

Hi, One way to come up with a tag line is to ask some of your friends, family, etc. what do they think of when they hear your name. You may get some terms you can play with from their input. Often, people determine their tag lines based on either their niche or target market (if you have...

Re: 7/2008 Interview with Sharon Williams of The 24 Hour Secretary Hi Denise, Thanks for this interesting question. Years ago, there was a distinct difference between networking and marketing, but today, with the advent of the popular social sites, the lines have blurred. A lot of people join...

Re: 7/2008 Interview with Sharon Williams of The 24 Hour Secretary Thanks to everyone who has commented on the interview. I appreciate your well wishes. If there is anything I can do to assist in growing your business and achieving your goals, or if you have any questions, feel free to...

Hello, A company resume should include info about your background and experience, as well as your business philosophy, etc. At the upcoming OIVAC, a seminar on this very topic is being presented entitled "Creating a Company & Personal Profile that Attracts Clients", by Anita Bruton, a VA...

Happy Friday, It’s the perfect time to let all your associates, clients, potential clients and news organizations know about the exciting events going on during this year’s OIVAC. Each year, OIVAC creates four (4) pre-formated fill-in-the-blanks, media press release templates you can...

Re: 5/2008 Interview with Sally Kuhlman of Virtual Simplicity Great interview Sally, I enjoyed what you said about "coaching clients". We all eventually "coach" them into running a smoother operation, by introducing them to concepts and technologies they weren't aware before. Isn't it a...