Originally Posted by Clerical Advantage
Like Tess and Janine, I've done both but I think I've had a better response since I took mine down. What I've done is make my intro packet easily available with an auto-responder, this way PC's can easily click my link to find out more.
The nice thing about giving them the whole intro packet rather than just rates is that they get information about my business, my background and testimonials from clients as well, so they see my value before they see the rates.
Also I just want to mention that the discounts someone quoted earlier seem really high to me, give too many discounts at 20% and you're going to be needing another client or two to make up for it and be able to support your business. It can be almost as destructive to your business as setting your rates too low.
I agree 100%. I had been mulling over whether or not to post my rates on my website, and love the idea for the auto-responder info packet.
I know it can be a good hook to offer discounts for one reason or another, but I disagree with the whole "discount" ideology. You hit the nail on the head about discounts being potentially destructive to your business. The professionals we work for are not offering discounts for their services, and I feel we don't have to either. Retailers can offer discounts because they have a markup on their merchandise in the first place. Unless we are working with a markup on our rates, we could be discounting ourselves out of business.
I think I am going to utilize the auto-responder info packet and provide a general rate chart there, as well as in my "hard copy" information packets.
I am also going to add a statement to my rate chart that says something like, "You might find VA services for less, but you will not find the same quality."
Just my 2 cents!