Hi everyone!
I need some advice. I got a call from someone I've been talking to about doing some basic marketing/advertising work for today, and he said he had this new project he wanted to talk to me about. He's a musician and he's working with someone who's making a workout dvd - he'll be providing the soundtrack. They want to talk to me about promoting, marketing and selling this new dvd. Initially it will just be promoting it to local fitness clubs, but eventually they want to promote it, market it and sell it on a much larger scale. I have never done this type of work per se, but I do have years and years of marketing, advertising and
PR experience, and am going to the meeting. I need to get more information and will basically be doing a "needs analysis" to see how invovled it is. I definitely don't want to be an outside salesperson again, so I need to make sure they will have a staff in place. I was wondering if anyone has ever done anything like this, and how you would even charge for it. (up front deposit, then monthly retainer, strictly per hour, or some other type of arrangement that I'm just not thinking of?) It could be something that would be sold across the country eventually. Any thoughts, opinions, advice? Thanks everyone!