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#1 (permalink)   10-04-2007 Tess Senior Member Company name: Codehead, LLP Latest blog post: SEO Q&A   Join Date: Apr 2007 Location: Portland, OR Posts: 8,935 Blog Entries: 3 Truly *fresh* PR copy (Canadian VA plans 28 State visit in 31 days) Now here's something you don't see every day - a press release that has virtually *nothing* to do with a Virtual Assistant's practice but shares truly interesting news and plugs her business at the same time. Check out this recent press release: "Canadian Virtual Assistant Plans Quest to Visit 28 States in 31 Days" Not only is it a really interesting plan for adventure she's got, but it's an excellent example of writing a truly fresh bit of copy for a press release...it gives people something to *really* talk about! Any thoughts? What kinds of personal life experiences can you imagine submitting a release for that would casually include your business but not literally focus on it? Something to think about __________________ Stuck in startup? Stop dreaming. Start DOING! Get the Become a Virtual Assistant eBook for just $29

#2 (permalink)   11-26-2007 Tess Senior Member Company name: Codehead, LLP Latest blog post: SEO Q&A   Join Date: Apr 2007 Location: Portland, OR Posts: 8,935 Blog Entries: 3 Re: Truly *fresh* PR copy (Canadian VA plans 28 State visit in 31 days) I just wanted to point out that the author of this press release I mentioned oh so long ago is our very own Erin Blaskie, her username here on the forums is bsetc. Has anyone else seen any truly fresh and original press releases lately - from any industry....just for the sake of exploring the possibility of a more creative version of company news - please post links, etc. if/when you run across an inspiring and unusual release! __________________ Stuck in startup? Stop dreaming. Start DOING! Get the Become a Virtual Assistant eBook for just $29

#3 (permalink)   12-31-2007 Modern Marketing Support Resident Member Company name: Modern Marketing Support My latest Twitter: RT @TheGrok: 5 Tips to Be a Lean, Agile Inbound Ma...   Join Date: Sep 2007 Location: Ontario, Canada Posts: 1,250 Re: Truly *fresh* PR copy (Canadian VA plans 28 State visit in 31 days) I just found this post. Great press release idea Erin. And, I loved reading the travelingva blog. Awesome! I hope you have a great trip. __________________ Shari Sultana Online Business Manager (marketing for retail ecommerce)