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Old 06-19-2009
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Company name: Divine Virtual Assistance
 
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Default My First Stab at a Press Release
So, I decided to take a stab at writing my first press release ever to announce the launch of my newsletter. Feedback would be much appreciated, thanks!


CAROL D’ANNUNZIO ANNOUNCES THE LAUNCH OF THE DIVINE LINE NEWSLETTER.

Carol D’Annunzio, owner of Divine Virtual Assistance, announces launch of the Divine Line newsletter to help coaches, writers and other solo-entrepreneurs manage successful and productive businesses.

Steubenville, OH (June 19, 2009) – Carol D’Annunzio, owner of Divine Virtual Assistance, has launched an online monthly newsletter called “The Divine Line.” The purpose of this newsletter is to offer articles, tips, advice, reviews and encouragement to coaches, writers and other solo-businesses owners.

Upcoming issues of the newsletter will include topics such as:

- Building trust in a virtual business relationship
- Having a solid foundation under your business
- Creating strong standards and boundaries in your business
- Leveraging social media in your marketing strategy
- Streamlining and organizing your business processes
- Dealing with obstacles, naysayers and difficulties that stand in the way of success

Carol D’Annunzio talks about why she started the Divine Line: “As a home-based business owner myself, I know the joys and challenges of operating a successful business. I can only work personally with a small handful of business owners, so I have launched this newsletter to reach out and offer support to a larger group of entrepreneurs. ”

Those who sign up for the monthly newsletter, as a small thank you gift, will receive a complimentary copy of the eReport, “Five Ways a Virtual Assistant can Impact Your Business and Increase Your Profits.” To sign up for the newsletter and receive your copy of the eReport, visit Carol’s website at http://www.divineva.com/.


Also, what are your favorite places (preferable free) to post your press releases? Thanks!
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Old 06-19-2009
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Default Re: My First Stab at a Press Release
Carol - That's a well written release. Good work! May I make a suggestion? Now that you know how to write a press release, what if you re-arrange this one with the angle: Virtual Assistant reaches out in support of fellow entrepreneurs. Or something to that effect. Creating the newsletter, then, is part of your larger mission - to offer value to colleagues in business. So the focus is on this larger mission rather than on the tools you're using to implement it. Why do I suggest this? I think because offering value to the business world somehow has more allure as news than the fact that you just launched a newsletter. You wouldn't have to change much about the release, just the title and opening lines.

What do you think? You really did a great job, so don't think this is criticism. It's just a suggestion that occurred to me.
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Old 06-19-2009
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Default Re: My First Stab at a Press Release
That is an awesome suggestion...I tend to agree with your reasoning.

That is a well done PR Carol. Congrats!!!
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Old 06-20-2009
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Company name: Divine Virtual Assistance
 
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Default Re: My First Stab at a Press Release
Mary, don't worry, I can take constructive criticism, especially when it is offered so sweetly. :-) I absolutely love your suggestion and going to change it right away!

Rebecca, thank you for your kind words. :-)
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Old 06-20-2009
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Company name: Divine Virtual Assistance
 
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Location: Steubenville, OH
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Default Re: My First Stab at a Press Release
How about this for a title and subtitle??

Virtual Assistant reaches out to fellow solo-entrepreneurs with the launch of her online newsletter.

Carol D’Annunzio, owner of Divine Virtual Assistance, reaches out to coaches, writers and other solo-entrepreneurs to help them manage successful and productive businesses through an online newsletter.
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Carol
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