Kicking this to the top in hopes someone will answer my question.

__________________
Lezly Harrison
Laserdog Productions - Code that Doesn't Bite

All the articles are GREAT, thanks for posting them.

Lezly, hmm the article doesn't go into more detail as to why no HTML. BUT I can see where you are coming from. I have never used HTML in my press releases and mostly likely won't.

__________________
Leona Martin
A Plus Admin Services

Hi

Excellent article!! She's always has the best articles. Thanks for sharing that one Tess.

I too agree on Shannon Cherry, she has some amazing tips. Also, Joan Stewart - Publicity Hound and Bill Stoller - Free Publicity newsletter. I also try and give out lots of Press release tips on twitter and my newsletter too.

A few of my tips for SEO are:

Do a keyword search before you submit the article. Even adding a "s" to the end of a word makes a huge difference.
Add the best keywords in the first 4 words of the title. That's a struggle sometimes, but it's so worth it.
Add in keyword phrases. They call it something like long tail keywords or something like that. Basically it's just adding in what people would type into google to find you.
Also make sure your website link (with the http is in the first paragrah or shortly thereafter. The top part is absolutely the best.
Us different forms of your keywords .. like publicity virtual assistant or virtual publicity assistant.

Hope this helps!

__________________
Diana Ennen, www.VirtualWordPublishing.com
Author of Virtual Assistant the Series 4th edition

Had to bookmark this one. Thank you for the link. I heard a great webinar on making a blog that would bring you up higher in Google searches. This article mentions many of the points brought out in the webinar.

Thanks,
Janet

Originally Posted by dognose

I'm confused about this. This article, PRWeb Guidelines for Writing a Press Release, states not to use HTML in your release. And here's another article that tells how to make your PR SEO friendly. So it depends on what media your PR is going to? Print, no HTML, online, HTML ok?

Hi Lezly, always better to post questions like this as new threads - but I did finally see your question here in the mix so I'll try to help answer

The SEO in your PR isn't the same as SEO on a website, so HTML doesn't come into play. It's about the headline, keyword density, text links and various other factors.

The PR Web text editor and overall submission process also have various features to help you optmize your PR (at a certain payment level).

Some other PR sites do have text editors that allow some very minor HTML tags like bold, links, italics but nothing like H2 or similar.

I hope that helps clarify a bit!

__________________

Are you ready to stop dreaming and start DOING?
Join the next Virtual Assistant Business Jumpstart beginning May 8th!

Thank you, this was very helpful information

__________________
Alyssa
CEO, Co-Owner of Assist My Business

I am working on a press release now and need a lot of help with SEO. Thank you so much for the article links.
Best,
Elizabeth

Glad to know this article was helpful! So important to remember that SEO can be implemented in articles and press releases to make them more effective overall.

__________________

Are you ready to stop dreaming and start DOING?
Join the next Virtual Assistant Business Jumpstart beginning May 8th!