Great article, Deb. I especially liked this part:
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Don’t go into in-depth excuses. You have no obligation to justify why you want to increase your rates. You’re in business, you need better rates, and that’s all. If you’ve expressed how the rate increase benefits clients, then you’ve conveyed the right message.
Stay away from wording that mentions cost of living or rising expenses that have crunched you. This only reminds clients of their own financial woes, making them even less likely to want to give you more money.
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