What NOT to do in a marketing email - Virtual Assistant Forums

lanelt · #1 (**permalink**) 07-25-2008

I get marketing e-mails all the time. I'm talking something different than the really crappy spam junk that annoys the *&%% out of me. These are the e-mails from someone or a company that even though I'm not interested (I hate unsolicited emails) at least it's something that pertains to me. Because I get random inquiries, etc., I usually scan most e-mails before I delete them unless I KNOW it's garbage.

So, today I get one for a VA Industry company. So, here's my what NOT to do: Don't send out an e-mail asking someone to look at your service and NOT provide a link for them to go to your website. How are you going to get them to sign up for your service if they can't even get there!?! (Yes, Tammi, I know I'm not supposed to put multiple punctuation in a sentence it fits.

)

OK, done complaining -- actually I'm not but that's enough for this post.

AwesomeAssistant · #2 (**permalink**) 07-25-2008

It does make you wonder, doesn't it? It's amazing how people overlook the obvious. It's as bad as someone offering proofredding services....get it?

trimagesink · #3 (**permalink**) 07-26-2008

I've seen some like that before myself... I click around the screen thinking something should portal me there, but to no avail. I guess I had always chalked it up to the fact that my email server, or firewall, or my virus software had washed out the link. At which point I was glad that they had at least "written" the website address in the email. Something that I've seen missing on an "ad" before.

vainparadise · #4 (**permalink**) 07-26-2008

I have recieved similiar emails as well. What gets me the most is when someone completes your contact form with the incorrect info!