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Old 10-26-2008
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Small Business Practical Times: Knowledge is Power. Or Is It?
 
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Default Do you think sign up boxes are effective?
Since commercial email marketing is now a no-no and SEO suggestions are to include some type of sign-up box, do you think that they have lost their effectiveness for people to actually sign up.

I know that I only sign up if it is site information that I cannot live without since my personal email seems to be bogged down with tons of mail, both soliciated and unsoliciated.

Any thoughts?
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Old 10-26-2008
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Default Re: Do you think sign up boxes are effective?
I don't think commercial email marketing is a no-no if the recipients have given their permission to receive mail.
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Julia
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Old 10-26-2008
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Default Re: Do you think sign up boxes are effective?
Sorry, I meant that sending unsoliciated commercial emails is a no-no. I am just curious as to how many people actually get leads from sign-up boxes. I am putting on on my update site (when I get it complete) and just thought I would get the question out there.
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Old 10-26-2008
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Default Re: Do you think sign up boxes are effective?
I have a sign up box on my website and get regular signups. I do offer an incentive - a free report of some kind. It's a good idea to change it periodically. Make sure to follow up too with those that sign up.

Constant Contact recently added an auto responder that I need to add. That way you'll be sending out a couple of follow ups. It's been said it takes a few follow ups before people take action.

So I suggest you do add the sign up box and then make sure that what you send out includes valuable information. Include an incentive, a free report, so people will want to sign up.
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Old 11-03-2008
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Default Re: Do you think sign up boxes are effective?
Hi Sue, how did you organise/write your website so that enquirers have to type the '3' in to prevent automated spamming?
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