Re: How Should I Announce my 'Team'?
Congratulations on the growth of your business!
Definitely start using the "we" term and adjust yoru "elevator speech" to include the benefits of having a team. When I went from "we" to "me", I found it very easy to explain to clients and prospects. Many were actually pleased with the growth. It has been several years since I have added subs to my practice and I must say it is one of the best business decisions I made.
A word of caution...it depends on who you are adding as to how much you want to brag about them. If it is someone you know well (husband, friend, previous co-worker) it is probably beneficial to talk about them in your newsletter. However, if just a new sub, you might want to be a little protective before you brag about them too much. I had to go through a few "difficult subs" before I found a great group of committed subs that work well with me and my clients.
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