Good morning everyone!
I was thinking this morning as I was getting ready for work and thought of a (possible) marketing addition to the VA Calculator. Ok, we all know that a business owner can save money and time by hiring a VA over an in-house employee (the calculator shows this) but, what if they could create their very own "Back Office Dream Team" for a fraction of the cost of hiring a full-time in-house assistant.
Think about it...
IF a small business owner/entrepreneur/solopreneur is lucky enough to hire a full-time office assistant, they generally wouldn't be able to afford hiring an office expert. This person may be adequate at what they do (and may be pretty darn good by most people's standards) but they would probably be more of a "jack of all trades, master of none" (and willing to learn more) rather than being a SME.
But, embracing the VA philosophy (if you will) would allow this same business owner to afford having their very own dream team with several VAs providing different specialized services at which every single one of them is a SME at what they do. For instance, you could hire a bookkeeper, a general admin person (this one could even be on an as-needed basis rather than a retainer), a social media/online marketing guru etc. and they would still probably save money over hiring an in-house assistant.
What do you think of this marketing idea? I know it would be great to use if you were a multi-va business but it may not be bad for even a single VA if you think about it. I'd hate to drive a PC away from using me for everything but, honestly, I probably wouldn't want to handle everything anyway (maybe I don't like bookkeeping or I don't know how to do it so I wouldn't want to do that anyhow
but I'm an expert at social media/online marketing which is also needed so am I really driving business away).