Virtual Assistant Forums | Work from Home

Rosanna · #1 (**permalink**) 02-21-2008

Tomorrow I will be posting on my blog a list of VA marketing tips from experienced VAs. If anyone would like to submit a tip, please feel free to either post here or PM me.

You will be given credit for your tip and your website will be linked to.

I have so many new VAs who ask me about marketing that I thought this might be a fun exercise and an informative read for them.

My tip is to create a referral reward program. This has worked very well for me and it brings new business from both established clients and new ones!

Tess · #2 (**permalink**) 02-21-2008

Let's see....my best marketing tip would be:

My favorite marketing strategy is what I call 'internal marketing.' Letting your current clientele know that you're graciously accepting their generous referrals is a great way to bring in new, ideal clients. And, referral clients have already been 'educated' as to what it is you do as a VA so all you have to do is WOW them!

[You can link back to the Virtual Assistant Forums - thank you!

]

Rosanna · #3 (**permalink**) 02-21-2008

Sure thing! I agree that there is nothing like the referral from a satisfied customer to one of their associates/peers. They are much more likely to become clients themselves.

Kerans VA · #4 (**permalink**) 02-21-2008

Hi Rosanna,

I think the best tip I got as a newbie VA was the most obvious one, it also garnered me the most clients!

When you decide you are serious about becoming a VA, tell everyone you know. It seems like such a little thing to do, but it can make a huge difference. Think about how many people you know and how many people they know and so on and so on and so on (like the Pert commercial). It is a huge market, so be sure you don't miss out on a free opportunity to land that valuable first client.

Office Goddess · #5 (**permalink**) 02-21-2008

When sending out a postcard mailing, I print my business card on the back of the postcard as my return address with a dashed outline and a note underneath it "please cut out and keep my business card for future use."

The post office said it was fine to do that (and they had never seen it done before!!)

Modern Marketing Support · #6 (**permalink**) 02-21-2008

Let's not forget networking forums! Industry related forums are a great way to let your target market know you're there. Go to where your target market hangs out.

Trade shows, conferences and other industry events are also a good way to mix with your target market. Just be careful not to be a *schmaltzy* salesperson. Make friends first. Strike up a conversation and ask *tell me about your business*. People love to talk about themselves.

vainparadise · #7 (**permalink**) 02-21-2008

Having an online presence, getting your name out there is big. I think having a website, blog and belonging to social networking sites helps tremendously.

VBP · #8 (**permalink**) 02-21-2008

Networking in person and online is very important. I have met a lot of good contacts who love to recommend and refer! This can be done by joining VA forums, industry forums that your target market belongs to along with your local organizations such as your Chamber of Commerce!