I perhaps should have been more prescriptive with my words... cold calling for me would encompass phoning and/or meeting with potential companies or networking with other businesses. I personally don't think that one particular process works everywhere and now that we all work globally I have found that some cold calling via phone works in some aspects and doesn't in others as does meeting with potential businesses.
Originally Posted by Administrative Partners
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I personally don't believe in cold calling, but you need to work your network. I've gotten clients the fastest by going out and MEETING people and telling them what I do. You can also go door to door. Visit small businesses in your community and just tell them that you are a small business as well and just wanted to let them know what you did -- perhaps have a brochure or something to leave with them
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