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Old 12-13-2012
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Default Market Research
I just wondered how much market research people have done before launching their businesses
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Old 12-13-2012
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Default Re: Market Research
I think that market research is done before and during the business process. It's an on-going, evolving task.
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Old 12-13-2012
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Default Re: Market Research
Conducting market research is time consuming, and not my idea of fun, but it's necessary if you want realistic answers to important questions before launching your business. The results of a market research survey can help you identify your target market, the services do they really need, and how much are they willing to spend, etc., so there is definitely some value in it. Good luck!

Therese
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Old 12-13-2012
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Default Re: Market Research
I did a little before I started my business. Don't know that it helped at all - I still was intent on having a business.
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Old 12-14-2012
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Default Re: Market Research
Thanks for your answers. Did you find the results useful?
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Old 12-14-2012
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Default Re: Market Research
I did to start with, but it is ongoing - what I found out 5 /6 years ago isn't all valid now!
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