This is part 3 of our “cooking with articles” thread. This is a 5 part series that summarizes the Article Marketing teleseminar given by Kim Lednum.


Last time we discussed the “List” article and the “How to” article before that. This week we’re going to talk about the “Checklist” article.

The ‘checklist’ is a popular article format. Its purpose is to help the reader make some sort of assessment. Examples of this kind of article might be a ‘website checklist’ or a ‘marketing plan checklist’. If you’re writing a ‘website checklist’ you might call it ’25 things a website must have’. Then you proceed to list the 25 things a website must have. Or, for our purposes…'25 tools a virtual assistant needs to run a successful VA business'. Then you list 25 tools a virtual assistant needs. (That's it)

Just remember that the recipe for checklist articles states that they include large numbers in them. For instance they might have 15, 25, 50 items in the checklist. Secondly, checklist articles don’t contain much information. The information provided is there just to help the reader check off the list and is written as a guide to help him/her.

To write a checklist article you start with a broad topic but don’t give any advice or instructions to follow. Remember to include the ‘number’ in the title of your article and then proceed to list your items.


Next time we’ll have a look at the recipe for writing a ‘question’ article.

This post is a a summary of a free article writing teleclass given by Kim Lednum, C.E.C.
"The Write Promotion Coach for Business"
Providing Simple Writing & Marketing Strategies for Solopreneurs.
Click to sign up for Kim's classes. http://www.attractbusinessnow.com/TeleSeminar_Schedule

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Shari Sultana
Online Business Manager (marketing for retail ecommerce)

Shari,
I am really enoying this series you're writing - thank you so much for putting this together!

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Thanks Tess. (and you're welcome)

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Shari Sultana
Online Business Manager (marketing for retail ecommerce)

Shari,
I too am enjoying your series on article writing. What do you suggest is the most effect way to use your article once it has been written?

Hi Cassandra, (thanks for your kind comments. )

Posting your article on your blog is a good idea. It creates fresh content for the search engines and they will visit and index your site regularly, thus creating the much coveted "links".

Also, you should submit your article to a few submission sites like http://www.goarticles.com Just try not to *spam* too many submission sites with the same article. Fresh original content is always the best route. So, you might write one article and post it on your blog and then submit to a few article sites. Then write another article and submit to different sites. This will help you build credibility as an expert in whatever field you are writing about.

HTH

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Shari Sultana
Online Business Manager (marketing for retail ecommerce)

Hi I thought I'd pitch in here - we've got a nice list of article directories right here in our own industry directory...

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Oops. Thanks Tess. I forgot about that.

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Shari Sultana
Online Business Manager (marketing for retail ecommerce)

No worries at all! Just wanted to pop that in there.

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