Re: copyright or trademark for Name of Company and Logo?
For my part, I haven't copyrighted or trademarked the name of my company as it is in the beginning stage.
You can have 2 points of view on the matter:
1. Trademark - According to wikipedia's definition (relatively accurate on this one) A trademark or trade mark is a distinctive sign or indicator used by an individual, business organization, or other legal entity to identify that the products or services to consumers with which the trademark appears originate from a unique source, and to distinguish its products or services from those of other entities.
It would be beneficial to you because when the clients see your company logo they will instantly know that it is yours. And if this logo is copied or somewhat similar to other companies, you have a right to sue them for infringing on your IPR. As what Katie said earlier, it would be easier to prove your claim before the court(s).
If you do not wish to register your company logo as a trademark, you can use the symbol ™.
Copyright, on the other hand, are exclusive rights granted to the author or creator of an original work, including the right to copy, distribute and adapt the work. Mostly refer to creations which is in the literary form.
2. If you opt not to protect your company logo under Trademark, that can also be done but you will be having a challenging time proving your claims in court. Especially if the other party alleges that s/he has priority since s/he used the same prior to your use of such logo.
Hope this helps. If I wasn't clear on any points, please point it out to me.
Thanks
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