We all know the value of building business through referrals: it’s one of the best forms of advertising and there are no obvious monetary costs. A recent article at the Entrepreneur.com –
7 Ways to Get Great Referrals – has some great suggestions and ideas for generating word of mouth buzz. One of my clients could be a case study for that article; placing extra emphasis on service and client care.
Handle the Client, not the Transaction
My most important ongoing task for this particular client is in customer care. Every single order is responded to with a personal email, thanking the customer and making sure they know who to contact if they have any questions or concerns. Then, after the

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Edge News & Views is authored by VAF member
Crystal of Edge Virtual Assistance.
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