Do you have a CRM (Customer Relationship Management program)? If not, have you thought about using one? This week, joining me to discuss Customer Relationship Management is Nick Carter, of Address Two (Simple CRM for Small Business). Our primary conversation focuses on why using a CRM is important and how it can help you with your business.
Some of the topics we discuss are:
Using a CRM for email marketing
Keeping track of follow-ups and other customer related tasks (sales, etc.)
Nick answers the question, “What is the biggest mistake a business owner makes when it comes to managing customer relationships?”
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