Finding and Keeping Clients

Discuss how and where to find clients as well as creating and maintaining exceptional client relationships, identifying ideal clients, and more.

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    #21 (permalink)  
Old 02-26-2012
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Default Re: Building clientele
I have found it helpful to make a list of marketing options and see which ones might work the best for you.
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    #22 (permalink)  
Old 02-27-2012
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I am also new at this and sending out postcards to small local businesses is in my plans as well as sending out letters to other VA businesses for subcontracting possibilities. I have sent out emails to other VAs also for subcontracting possibilities and usually get a response that they will keep my info on hand for the future but never have heard from anyone on that. I am not good at networking meetings but I found a local VA meetup that I plan to go to.
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    #23 (permalink)  
Old 02-28-2012
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Default Re: Building clientele
Like alot of us, I am also just starting out. I look for potential clients on ODesk (yeah, I know), Craigs List and various other job boards. I also do searches on my competitors to see where their names come up. Sometimes I could find some places where they post to look fo work.
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    #24 (permalink)  
Old 02-28-2012
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@wpanddesign, I stopped in at a local BNI group and I was very nervous! Even though I believe in my business and my capabilities, and even though I had years of public speaking and acting training, I was scared to DEATH when I had to stand up and talk about my business! I took a deep breath and tried not to talk too fast. I am very passionate about what I do and know that the services I provide are useful and necessary. It's nerve wracking, but face to face networking is so valuable. Nothing replaces human interaction. When someone hears what you can do directly from you, the person who provides the service, it's more impactful than surfing to a website. People need a face to go with the social network. I'd say go to some networking meeting and believe in your right to be there. You'll do fine.
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    #25 (permalink)  
Old 03-02-2012
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@dresummers: I went to meetup.com and found a really great BNI group! I went directly to the BNI website and was a little intimidated. But this group seems much more relaxed and easygoing. Thanks for the tip! I would not have found them if it wasn't for meetup.com!
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    #26 (permalink)  
Old 03-15-2012
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Meetup is a great idea! Melanie and I have attended a few networking groups and people get so excited when we say we are Virtual Assistants because half the time they have no idea what we are, so they LISTEN which is great!
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    #27 (permalink)  
Old 03-15-2012
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I'm relatively new to this as well. I just started a postcard and letter campaign. I am sending out postcards several weeks apart and then a letter with a brochure/business cards several weeks after that. I am not good at networking meetings. I am trying to get more involved in LinkedIn groups and this and other online forums to see if networking can happen there.
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    #28 (permalink)  
Old 03-21-2012
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Default Re: Building clientele
Networking doesn't just have to be in person. Social Media is a great way to get your name out there. The postcard idea sounds great too. The best thing is to get involved with groups, talk about the services you provide and be a good listener to the issues that people are having so that you can come to their rescue!
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    #29 (permalink)  
Old 03-21-2012
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The postcards campaign sounds like a great idea- I am still getting my business together and searching for my FIRST client
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    #30 (permalink)  
Old 03-21-2012
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I am doing a marketing campaign mailing out postcards and letters to small businesses in my area. I also plan on sending letters to other VAs for subcontracting jobs. I got one client through VA4U site where you can create a profile. It's free. I have profiles on some other VA sites but have not gotten any business from them. I don't like going to networking meetings but recently found a VA meetup group in my area that I just started going to so hopefully that will elicit some referrals. It takes a lot of work and one has to be diligent and patient but I am hopeful business will come.
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    #31 (permalink)  
Old 04-02-2012
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Thank you all for the tips, am new here and was also wondering on how to start my client. This site is proving to be so helpful to newbies like me.
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    #32 (permalink)  
Old 04-02-2012
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I would look for networking events in my area and surrounding area. Contact your Chamber of Commerce also...they can give you some resource information as well.
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    #33 (permalink)  
Old 04-02-2012
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I am in the process of mailing out 2 postcards and a letter/brochure about 3 weeks apart to my target market. I did have profiles on some online bidding sites but decided that it was not worth it to list there because prices are so low. I also plan to send out a subcontracting letter to local and other VA businesses for subcontracting work. My current client got my name from VA4U - a free site where you can post your profile.
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    #34 (permalink)  
Old 04-02-2012
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I was also interested in this topic, and was going to ask a similar question. So thank you for posting
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    #35 (permalink)  
Old 04-04-2012
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Default Re: Building clientele
Lavon you will LOVE meetup.com. We attend different network events and usually are able to really explain what we do because a lot of people are still unaware of the growing VA field. I forget what city you are in, but as long is its a medium sized city you should be fine when finding different groups. There are millions!
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Old 04-05-2012
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Default Re: Building clientele
Thank you all so much for all this very useful information as I too am just starting up.

I plan to send out letters as well, with the added point of specifying what date and time I will call to discuss the contents of the letter. That way they will be prepared for me to call and this then takes away the "dread" of cold calling!!!
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    #37 (permalink)  
Old 04-11-2012
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Default Re: Building clientele
I am in the process of building my marketing list as well as sending out fliers to local businesses in town. I was looking into sending fax to all of them but I am not sure on the regulations in that area.
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    #38 (permalink)  
Old 04-11-2012
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Default Re: Building clientele
This thread is great as I am in the same position, just getting started! One thing I've been doing is polling the professionals that I know to see what kind of tasks they need assistance with. So far I've gotten two clients by just engaging two small business owners in general conversation. I'm also making a list of all of the small business owners I know, personal trainers, caterers, photographers, etc to see if they need any help and to announce my business. I also agree that networking is a great way to meet others and get your company name out there and there are lots of great groups you can find at www.meetup.com, as has already been mentioned.
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    #39 (permalink)  
Old 04-11-2012
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Default Re: Building clientele
Good question! For newbie's this is a popular question. I look forward to reading replys. Thanks!
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    #40 (permalink)  
Old 04-12-2012
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Default Re: Building clientele
Great advise!!!
I have also done voluntary work at my church and also to some friends. By doing this, I have gain some clients who I was recommended to by the church. I hope this helps.
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