I'm looking to *start* my VA business, but have consistently run into a stumbling block with my marketing. I can't seem to succinctly say what I want to say or develop a "catchy" enough mailer so that potential customers will not toss the mailer without reading it!

Would anyone be willing to share "copies" of mailers or letters that worked for them? I CERTAINLY would not copy your idea as my own ... but I could get a feel for what works and what does not!

This is my biggest area of procrastination ... if I could get thru this, I could get my business going!! Anyone willing to share??

I haven't had any of my mailings reap any clients whatsoever. My current clients have either come from contacts from prior employment or through my association with the internet magazine I write for. I'm sure there are VA's out there that have had success with it, just not me.

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~Tina Marie Hilton of Clerical Advantage
& founder of VA Survival School

here is my postcard:





As you can see, I use my business card printed on as the return address. The post office said they had never seen it done before but it was just fine!

And, to give credit where due Tess helped both with the "definition" and the text.

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Lily Chambers, The Virtual Office Goddess, LLC
Author "How to Do Your Own Small Business Bookkeeping"

Any marketing materials should let a potential client know what benefits you could bring them and what makes you stand out. I agree with other comments though that word of mouth works better than any mailings. I haven't yet had a client sign up from a mailing I sent out.

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Sue L Canfield
AwesomeAssistant.info
My Blog

The Virtual Assistants Guide to Marketing was reviewed here. I found it to be a valuable addition to my library and highly recommend it.

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Dawn Riley
A Virtual Assistant in Paradise
Our business is about making yours better

LOVE the Virtual Goddess! What a great name! Thanks so much for sharing your postcard. Did you get a good response?