A quick suggestion is that when you land on some names (and I highly recommend you think of 3 or so) run them past people here on the forums & your friends and family to get their impressions. Kinda having your own focus group. Encourage them to be brutally honest because you will have emotion and your own taste into whatever you choose - which is ok too. However, you want to make sure everyone else gets what you are trying to get across with your name.
Be sure it is going to be a name that will allow your business to grow. So as you are thinking of names, think of what all you may want to expand into.
Hope this is of some help.