I actually hired someone to do my logo for me, and I was NOT happy with the process. They were far more interested in doing what they thought I should do rather than what I wanted. They did not listen to me at all and I essentially fired them. They did good work, but the process was seriously messed up! They kept telling me that my color choices were "tired" and that what I wanted was too cliche.
I've been working with graphics editing in PhotoShop for over 10 years, so I figured I could handle some simple logo design.... and I did it myself.
I've since been asked to create 5 logos, so I figure that I have an eye for it, even though I think what I do is very, very simple. I can't draw, but I have been learning the tools in Illustrator and I do well enough.
This is the one I developed for my own business:
Critiques are welcome!! Everyone close to me says they like it, but then I think, "Well you're biased... of course you like it."