Branding Your Business

Naming your virtual assistant business or working on a tagline? Get feedback on your brand and share ideas here.

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Old 06-30-2011
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Join Date: Jun 2011
Posts: 22
Default Here we go again...new name ideas
Don't kill me, but I'm STILL working on my name....

Thank goodness for my husband who can reign me in when my brain spirals out of control! And thank-you to everyone here who has helped me to develop my target market and niche ideas before deciding on a name. It has been very helpful.

That being said, my target market is small to mid size businesses who are established (not just one man shows or very, very early stages) who need to outsource assistance, particularly marketing services and event planning (although I will do many other generalist type services in addition). My new name ideas are (and all domain names are available):

Fresh Executive Solutions
Fresh Virtual Solutions
Clear Executive Solutions
Clear Virtual Solutions
JP Executive Solutions
JP Virtual Services

I chose "fresh" because I like the idea of "fresh eyes" a "fresh new take" that kind of thing when it comes to businesses needing support. I also like "clear" because it's distinct, to the point (at least to me, but maybe I'm biased). Lastly, JP are just my initials, easy. I get that we are "virtual assistants" but there are very few in my state and using the word virtual makes me a little nervous that people are going to think my company is all about technology and virtual options, rather than services. That's why I am also considering Executive. That too has its cons to me in that it implies working with "Executives" rather than Business Owners who may not see themselves in that light.

Ugh, any and all feedback and suggestions are thoroughly appreciated! I need to put an end to this craziness and get moving onto bigger things!
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Old 06-30-2011
LucentVA's Avatar
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Company name: Lucent Admin Solutions
 
Join Date: Apr 2011
Location: Southern Midwest, USA
Posts: 97
Default Re: Here we go again...new name ideas
Hi Jessica. I think all of your options are okay. I prefer the word "Fresh" and your initials to the word "Clear"-- I don't know why; maybe it's just connotation. If you are looking for alterntaives to the word "executive, you could try using "Business Solutions" instead of "Executive Solutions". I am not real keen on the "Virtual Services" or "Virtual Solutions" in the business name simply because I do not think a lot of potential clients understand that concept right off the bat. For me, I reserved the word "virtual" for the tagline. But it's your business and only you know what is right for it.
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Old 07-01-2011
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Company name: MyVirtualMarketingCenter
 
Join Date: Sep 2010
Location: Roseville, CA
Posts: 110
Default Re: Here we go again...new name ideas
Jessica,
Try using "My" or "Your" in front your favorite choice and see how you like it. Have you done a domain search to see what is available? Go Daddy will give you alternative selections when you search.
Hope this helps you.
Mary Jansen
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Old 07-01-2011
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Join Date: May 2011
Posts: 97
Default Re: Here we go again...new name ideas
Hi Jessica - I actually quite like all of them, my favorite from that list would be Clear Executive Solutions.
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Old 07-05-2011
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Company name: Office Birdie, Administrative Services
 
Join Date: Jun 2011
Location: Woodway, Texas
Posts: 64
Default Re: Here we go again...new name ideas
Clear Virtual Solutions is what I like. If they understand the concept or not your website is there to teach them the term virtual. I would only use Executive if you are going to have upper level services- management executive type.
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Old 01-23-2012
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Join Date: Jan 2012
Location: Maryland
Posts: 20
Default Re: Here we go again...new name ideas
I like Clear Virtual Solutions... it's "clear" on what you provide and a very fresh name...
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