Branding Your Business

Naming your virtual assistant business or working on a tagline? Get feedback on your brand and share ideas here.

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Old 06-12-2010
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Join Date: May 2010
Location: Utah
Posts: 32
Default Help with tag line
Hello Everyone,

I am about ready to go live but still haven't done one important thing: Decide on my tag line.
The name of my business is Administrative Express- I've been thinking about going with something like "Your express line to professional support".- But, I think that sounds very weak. Also- I really want to stay away from anything that sounds like a train. ( The express part of the title I feel has the possibility to come of sounding like that)
My business will offer multiple services in administrative support-And, I really really want to focus on "professionalism".

Any ideas? Any help would be very much appreciated.
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Old 06-12-2010
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Company name: Ivy Freelance
Ivy Freelance: Progress is Key
 
Join Date: Sep 2008
Location: Edmonton, Alberta, Canada
Posts: 182
Default Re: Help with tag line
Just off the top of my head I can't think of anything using the word "express." I'm sure others will come up with some good ideas. But you could also consider using words that kind of complement express - like direct, or direct route, or nonstop, or accelerate...

Deb
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Old 06-13-2010
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Join Date: May 2010
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Default Re: Help with tag line
Thanks for the suggestion! I like it...
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Old 06-14-2010
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Join Date: May 2010
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Default Re: Help with tag line
Is there a particular reason you don't want to maximize the train reference? I think that there are good connotations associated with trains...they get you there quickly, they are very fast, you aren't in the driver-seat someone else is, etc. All of those are positive for your business.
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Old 06-14-2010
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Company name: Samurai Office Services
 
Join Date: Mar 2010
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Default Re: Help with tag line
I agree with Nikki. My first thought was

Administrative Express
Keeping your business on track.

Fiona
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Old 06-14-2010
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Company name: santa fe office support
 
Join Date: Mar 2008
Location: new mexico
Posts: 55
Default Re: Help with tag line
Perfect i think that sounds great...
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Old 07-18-2010
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Join Date: May 2010
Location: Utah
Posts: 32
Default Re: Help with tag line
Thanks for your help guys! I really appreciate it! I love "keeping your business on track"... I think I'm going to go with that....
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