I have spent weeks trying to decide on a name and here it is... Aurora Administrative Services. But I am having a heck of a time on the tagline. I have so far:
1. Your Success is our Success
2. Helping our business save time and money
3. Saving you time, for the better things in life
4. Always look to the sky for your office needs

I am not a big fan on any of them but any additional ideas would be great.

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Alyssia Jones

Hi Alyssia, I quite like the 3rd one.

I like the 3rd one too, but then I thought of a few others:
5. Let our fingers do the typing for you
6. Local touch, global reach

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Alyssia Jones

I like # 6. And number 2 is actually the tag line I use. except instead of our I have your.

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Teressa@Reese Virtual Assistant
www.reeseva.com

Thanks for the input Teressa. I will go ahead and take 2 off the list. I would hate to use someone else’s idea. I thought 6 was pretty good and kind of goes with the Alaska aurora vision.

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Alyssia Jones

Hello, Alyssia. I also really like #6. What is your niche? Is it typing/transcription? Because "Let my fingers do the typing" is catchy for a transcription based business.

Something along the lines of the northern lights is a very good idea too.

Just a little note -- take your time with coming up with your tag line. You'll soon discover that one will pop into your head, and you'll be so excited! Don't rush your decisions. I'm a believer that these first few steps in starting your business are great ones -- just like the northern lights

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Patty

Thanks Patty for the advice. As for my niche, you know I don't know how to say "mostly everything" I have a list of services-mostly typing of some sort. On a local level, I was going to offer some on-site services too-think of a mobile secretary. I would love to do most of my business out of my home, but it sure would be nice to get out and have the people interaction.

Humm... How does "Bringing light to your business"

I am usually great at this and honestly I am so critical of my own work.. UGH. Well a few more days I guess

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Alyssia Jones

Hi Alissia,
When I was coming up with my tag line, I struggled as well. The advice I was given was to say the "most" in the least amount of words. It takes time and it will come to you, don't rush it. I like #6, and while the last one is catchy- it doesn't tell your clients anything. Good luck!!

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Debbie Elsner, Owner
Personnel Matters, LLC

I also like number 3. It isn't as easy as it seems to find a catchy tag.

In building on the Northern Lights genre; how about "Lighten Your Load"?

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Melissa Rahko
www.offsitesecretary.com