In business, a slogan is a memorable phrase that typically describes what a company does, who the company works with and/or how they do what they do. A slogan is a catchphrase, and is considered another element of the company’s brand.
Not all businesses need a slogan, and not all slogans become a standalone marketing element, but a slogan presents the potential for creating a... read it here!
Question: What's YOUR company's tag line or slogan and how did you come up with it?
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Re: 6 Tips for Developing a Memorable Slogan [VAs: what's your slogan?]
I just came up with my business name yesterday - Harmony Business Services. I was feeling a bit brain dead by the end of the day, so coming up with a slogan or tag line wasn't coming easily. I posted my question on the branding board, and one of the fabulous ladies came up with one for me. Harmony Business Services - Keeping Your Business in Tune. So clever!!
Re: 6 Tips for Developing a Memorable Slogan [VAs: what's your slogan?]
Mine is "Why hire a mere mortal when you have access to a Goddess?" It started out as a joke while talking to someone and just 'sounded right' to me. After all, my company name IS The Virtual Office Goddess
6 Tips for Developing a Memorable Slogan [VAs: what's your slogan?]
After all, my company name IS The Virtual Office Goddess 
Lily Chambers, The Virtual Office Goddess, LLC
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