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When the workload is low...

Posted 09-03-2009 at 05:45 PM by kathiemt

… what do you do?

Believe it or not, it has happened to me, just as it has everyone else at some stage.
Why does this happen? I believe it’s because we get complacent when we are busy and we stop networking, stop marketing and we stop connecting with people.

The momentum is hard to establish at the beginning but once it is going, it’s best not to let it stop. Because around 3 months later work will start to dry up and things get quiet again. You have to keep feeding the funnel that you often hear marketers talk about.
So, what do you need to do?

Keep talking to people
Keep networking with people
Keep going out and meeting people
Keep chatting to people online
Stay visible
Remain active

And if you get more work than you can handle personally, then those VAs you’ve been making friends with in the VA forums or networks are your best allies for supporting you in your business and assisting you in looking after clients.

All businesses have their ebbs and flows but if you keep doing what works, even when you don’t need it, then there will always be something coming to your business.

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Great reminder Kathie - all in all, I think it boils down to 'keep on keepin' on!'. As long as you're creating movement in your business, reaching out in new ways, etc. you're going to pull those new clients in. But for those who let things sit and assume the work will come to them, success is a far reach.

I guess that goes to show just why you've been in business for this long now!

Thanks for sharing your post with us here.

Posted 09-06-2009 at 02:45 AM by Tess Tess is offline

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When the workload is low... (09-03-2009)