When I first began as a virtual assistant I thought that most of my clients would be local because I didn't understand the power that social media marketing truly had on business today. I couldn't have been more wrong.
My first step into it was creating a Facebook Fan Page and netted me a client. I had a twitter page already set up, a LinkedIn account, and of course the blog on my WordPress website.
After just 1 month I started getting calls for projects and then retainer work. After one of my clients said, "I decided to work with you because I like what you post on Facebook and in your blog. Our business philosophies and goals seem to match very well." That one comment was an eye opener for me.
I started posting to twitter frequently, trying to make sure I post at least once a day to Facebook, and send something out to Linkedin as well.
Then the blog on the Active Rain network for real estate started getting attention as well and I have gotten clients from there. I am a firm believer in the power of social media and it's reach.
It has changed me from someone that didn't understand it to someone that embraces it. Thanks to social media marketing my client base is growing and so is my business.