I set one of these blidgets up at Widgetbox a few weeks ago for one of my personal blogs and the traffic flow as a direct result has been *very* impressive.
If you've got a blog I *highly* suggest going to the site and creating a 'blidget' (a widget for/of your blog).
It's free, takes about five minutes, and you can simply leave the blidget in the website's blidget catalog (or you can post it to the sidebar of your blog but it's not required ) - make sure you add lots of relative tags to your blidget account in the space they provide and people *will* find you!

Note: you do need to know your blog's RSS feed to do this - for more info on RSS click here.

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I realized that I'd neglected to show you what it looks like, the finished product so click here to check it out - you will see a 'preview' pane in the right hand side...but the widget can be easily customized for size and color, etc.

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