Originally Posted by Girl Friday

OK, so I'm full of questions but I know I'll find the answers here! When I google my website name (Virtual Girl Friday) or my URL (www.vgf.com.ua) I find myself on the first page of google. But most potential clients won't know my name or URL yet so how do I make myself searchable by "Virtual Assistant". This term appears in my website many times but I can't find myself when I search "Virtual Assistant". I did click on the google icon which submits my site for testing. How do I move up the google latter so to speak? I created a blog because I was told this would help, but so far I can't see the evidence. Any advice?

As very rightly mentioned by Tess, all that you need to do is to optimize your website.

This needs to be done in two phases.

Phase-I: is the content optimization, wherein you will need to ensure that all the contents are written around Key Words, Key Word Phrases (which again needs to worked upon keeping in mind your core services you want to offer), Phase-II: Search Engine Optimization: This is definitely moe challenging than the Phase-I. You can try few things your self for this like:
1. Submitting your Website to a large number of Directories preferably manually. ( There are websites those claim they can automate it, but I always have a doubt, since all the directories have their own system).
2. Submitting articles on variety of forums, posting advertisements like on craiglist, it also helps in geneating links.
3. getting back links- as many as possible. When you link to someone with good rating, you also gain out of it.

I will also suggest you to consider choosing Keyword Phrases instead of Keyword, because of the competition in the market. Optimizing a site for a key words with high competition in the market is definitely a more challenging task.

Hope, above points will help you to some extent.

Kajal