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Old 10-16-2008
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Default Re: Email Marketing Campaigns
I've been experimenting with using an emailed newsletter that's sent to all my previous clients and other people who have "opted-in."

The concept makes a lot of sense, in that you're regularly sending something of value (and you do have to make it content-rich) to people who know they may at some time need your services. So it's a way to stay on their radar and also to "take care" of your clientele.
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Mary H. Ruth/Virtual Writing & Communications
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