Hi Deb! I love the concept but might suggest finding an image that has a bit more clarity..you want those gems to really shine and be crystal clear. Image quality has a major impact on the appearance of a site. (There's a great stock image site where you can find something perfect I'm sure, check out the thread about it here.)

You've got a really superb tagline but I had to hunt to find it:
"Work with us today and let our brilliance assist you!"
I would suggest creating an image out of this in an eyecatching font, perhaps positioned nicely with your Gems scattered around it...and put it at the top of at least the front page if not elsewhere on the site. (Info on tons of cool free fonts here.)


Instead of 'VA' in 'What is a...' and anywhere else in the site use the full term 'Virtual Assistant' - this is important for search engines as 'VA' is too general.

Also I think it's hard to tell where your in-text links are. If you want them to be black I'd suggest underlining them (studies have actually shown that people more immediately recognize links that are underlined).

I think you've got a really fabulous start but I'm going to say the same thing I always do - more personality is never a bad thing! I think a few more, crisp images would be a great addition

(And thanks for linking back to the forums! I love that part too )

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