Lily, overall I'd say it's usually best to have a true website whenever possible, but this is one easy way to get started.
We've now added a sep. section for member support for those who use PHP Blog Manager and it includes info on how to set up a blog directly on your own URL as well, which is great for people who have a domain name but no website.

Just curious, what kind of business will your darling be setting up?

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