Re: Email Marketing Campaigns
Ok, here is my two cents worth. I strongly believe in email marketing and have clients that I do it for. Although, we don't purchase lists, but either ask prospects or clients if they would be interested in receiving newsletters, product information, etc or have them sign up at the website. I do not pay for emails sent. Waste of money! I have a CMS that allows emails to be sent out one at a time (and tracks it) , I pull my distribution list, add context plus any attachments and BING they are gone - one at a time. I like to upload the newsletters to clients websites -- have a link in the email to the letter and track it through the site information. Works well.
I would never send email to prospects that do not want it or have not signed up for it because I agree that the email box gets pretty full.
I hope this makes sense.
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